Jon Peddie Research

This week, Jon Peddie Research (JPR) released their much anticipated quarterly discrete video card sales report for Q4 2017. Overall, the research firm is reporting a 4.6% decrease in graphics add-in board (AIB) shipments from last quarter. According to JPR, this is in line with their seasonal ten-year Q3-to-Q4 average of -4.4%; and yet despite this, Q4 was hardly a normal quarter in the industry. As many long-time readers are already well aware, Q4 is when GPU cyrptocurrency mining came back with a vengeance, and indeed without mincing words, the report attributed Q4 2017’s figures to a combination of cryptocurrency mining demand inflating average selling prices, as well as seasonality. Interestingly it's arguably the latter point that's the more salient. While cryptocurrency prices have affected prices...